KBA Continues to Invest in Package Printing Segment
DALLAS—May 7, 2013—KBA North America is pleased to announce that it continues to invest its resources in the growing package printing market, maintaining its market leadership, and introducing new presses and features that cater to this specific segment.
“KBA is maintaining its strong dominance in the worldwide package printing market by introducing new products that specifically address the needs of packaging printers,” said Mark Hischar, president and CEO of KBA North America. “At Drupa we introduced the new 57˝ KBA Rapida 145 sheetfed press with technology improvements such as simultaneous form change and integrated color measurement and quality control systems such as QualiTronic ColorControl for quality monitoring, QualiTronic ICR inline register control, and QualiTronic PDF that provides an inline comparison between the print result and the original PDF file. And just recently we introduced the new Rapida 164 press that supercedes the vastly successful Rapida 162 and 162a 64˝ series, which are known as institutions in the book and packaging markets. The key for a packaging printer’s success is to offer faster turnaround time, be more efficient, offer higher quality, and produce less waste. At KBA, we’ve developed and continue to introduce new technology across our printing press line that allows packaging printers to invest in presses that grow their business.”
To continue this dominance, KBA also unveiled its new Varius 80 modular, variable-format web offset press designed for the flexible packaging market at Drupa. It implements the same waterless technology as the 20˝ KBA Genius 52UV, with short-train inking units and UV drying. This combination achieves excellent print quality on flexible, non-absorbent substrates with very low start-up waste. KBA also announced earlier this year to expand into the flexible packaging market and its intent to acquire Flexotecnica in Italy. This acquisition will allow KBA to expand its strong market position in the folding carton market into an additional growing packaging segment.