IPMA to Conduct Special Educational Session for In-Plant Printers at GRAPH EXPO 2010
"GRAPH EXPO is the industry leader for print trade shows in the United States, and the place to see all the top equipment and software companies that will be introducing new products," noted Debbie Pavletich, Immediate Past President of IPMA and graphic services manager at Briggs & Stratton Corp. "This IPMA session is an ideal way for attendees to enjoy a served lunch and learn the best way to implement the technologies they see on the show floor into their operations."
"Like all graphic communications professionals, it's important for in-plant professionals to stay ahead of the technology curve and make continued investments in their operations," said Ralph Nappi, President of the Graphic Arts Show Company (GASC). "Unfortunately, in-plant printers face a unique challenge in that the very people they serve are often also the ones who sign off on their investment decisions. We're pleased to be able to work with IPMA to offer this session, which provides valuable education to in-plant printers on how to make an intelligent technology investment and proactively partner with their customers in ways that provide real value for the entire organization."
"Integrated Marketing-The Next Step for In-Plants" is free to all registered attendees of GRAPH EXPO 2010. Lunch will be served during the session. For more information on the special session, contact: Carma Goin, Administrative Director at IPMA, at phone: 816/903-4762 or e-mail: cgoin@ipma.org.