Standard Register: Where Innovation Has Led to a Century of Success
Morgan notes that the WorkflowOne deal brings balance and greater market access for Standard Register, not to mention the wealth of knowledge that accompanies the acquisition of a 120-year-old establishment. The integration has progressed quite well, culturally, and he sees great things ahead from a manufacturing and technology viewpoint.
"We also have the ability to aggressively, and in a more rapid manner, bring forward the new items we have on our agenda to a broader base of customers," Morgan says.
Standard Register has been highly engaged in recent years. In 2011, it added Dialog Medical, a health care software company that provides a bevy of talent and access to new customers, while bolstering informed consent and complementing Standard Register's Center of Excellence for health care in Atlanta, a business unit under the organization's umbrella that is led by President John King.
"We've integrated that with our core technology offering in health care, so our customers in the acute care space have one place to go for their experience around patient identification and communications," Morgan explains.
Rx for the Health Care Industry
Earlier this year, Standard Register debuted its SMARTworks EffectiveResponse patient engagement software to better facilitate patient followups in post-surgery/discharge/medical engagement scenarios. The solution is aimed at enhancing the quality of care, improving patient satisfaction and ensuring successful care transitions.
On the manufacturing end, Standard Register's quest to complement client needs has taken it into Mexico. It operates a pair of facilities: a production, warehousing and distribution plant in Monterrey; and a warehousing and distribution satellite in Juarez. Highlighting its offerings there are in-mold, durable, stock and distribution labels. Production and distribution efficiencies, and the ability to deliver South of the Border, has made for a profitable venture.
Morgan joined the company in 2001 and took the helm of CEO in 2009, which proved to be the epicenter of turbulent change in the printing industry. Unfortunately, the evolution that was taking place differed from market to market, and Standard Register could not employ a uniform solution to address the differing needs.