Ingenious Wrap and Tuck Brochure - 60-Second Fold of the Week
This week's selection is such an inspiration! Designed by Made Thought and produced by Identity Print in the U.K. for G.F Smith's Colorplan line of papers, this brochure is the embodiment of style and simplicity. Designed to promote the winning color in their "World's Favorite Color" contest, G.F Smith created a gorgeous new sheet in the winning shade - Marrs Green.
You'll be amazed at the wrap and tuck format they created, and the beautifully understated white foil stamp and blind embossing. It's paper perfection!
How was the Ingenious Wrap and Tuck Brochure produced?
Folding Style: Tucked Double Gate
Client: G.F Smith, London
Design: Made Thought, London
Production: Identity Print
Paper: Colorplan 100# cover, Marrs Green
Size: Flat: 36.25" x 9.5"; Folded 6.75" x 9.5"
Finishing: Blind emboss and flat foil stamp, diecut, score, hand fold
Budget Rating: Moderate - High
Trish Witkowski shares her super-cool folding samples and helpful production tips. View the “60-second Super-cool Fold of the Week” archive at www.foldfactory.com.
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.
