HP Targets Multi-billion Dollar Graphics Arts Market with New Digital Printing Technologies

These solutions and others bolster HP’s efforts to target the estimated $663 billion print production page value opportunity projected for 2010.

“Today’s announcements further cement HP’s leadership in the graphic arts market, accelerate the analog-to-digital conversion and propel digital technology as a mainstream product offering,” said Stephen Nigro, senior vice president, Graphics and Imaging Business, HP. “These new technologies and products will change the digital printing industry in terms of value, volume and environmental footprint.”