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Ranked Number 1 is publishing/non-newspaper ($109 billion, +6 percent; with $14.2 billion to print, +2 percent). Professional and educational books ($3.6 billion to print, +4 percent) lead the category. Juvenile, adult trades, CDI and religious ($2.6 billion to print, +6 percent) are growing with blockbuster books and something new: adult picture books—”a union of the simple pleasures of reading and art.”
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Vincent Mallardi
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Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org
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