GRAPH EXPO 2012 Must See ’Ems Program Now Open for Exhibitor Submissions

RESTON, VA—April 17, 2012—Which exhibits, technologies and products will be ’musts’ for visitors to see at this October’s GRAPH EXPO 2012 in Chicago? And how can exhibitors make themselves stand out from among the hundreds of company displays filling the expansive South Hall of Chicago’s McCormick Place?

The Must See ’Ems program presented by the Graphic Arts Show Co. (GASC) has provided the answer to these questions for more than a decade. For every Americas-focused or global GASC event, the program recruits a panel of industry experts to review hundreds of submissions to identify the products and exhibits that show goers simply “must see.”

GRAPH EXPO, the premier commercial printing, package printing and converting, publishing, mailing and transactional exposition for the Americas, will take place October 7-10, 2012 in the heart of the Western Hemisphere’s printing industry-Chicago, IL.

For exhibitors, the 2012 Must See ’Ems program provides an industry-recognized means for highlighting their most important innovations. Submissions by GRAPH EXPO exhibitors are now invited for consideration by this year’s expert panel, with all submissions due by the Friday, June 15, 2012 deadline. Complete online submission procedures and details are available at: www.mustseeems.com.

“Must See ’Ems offer exhibitors a highly effective tool for calling attention to their most exciting new products onsite at the show,” says GASC President Ralph Nappi about the 2012 program. “This year’s show will certainly have its share of new product introductions,” Nappi adds, “and it will be difficult for the average visitor to see everything. The Must See ’Ems program provides companies with really compelling offerings the opportunity to position themselves even more brightly on visitors’ radars.”

Newly updated for 2012, the MUST SEE ’EMS awards have been re-categorized to more closely align with the interests of potential equipment buyers. Additionally, the program offers two new recognitions: a ’Best of Category’ Award-from within each MUST SEE ’EMS category, and an annual ’Legacy Award’-to salute one past MUST SEE ’EMS awardee whose technology or product has made a lasting impact on the printing industry.