GOA--A Silver Lining
Tom McTernan, regional manager at Heidelberg Prepress, adds: "a well-attended, high-intensity show. Our exhibit was jammed. We even ran out of supplies!"
A special Graphic Arts Teachers Conference, held in conjunction with Graphics of the Americas, included a presentation by Heidelberg USA's Larry Kroll and a round-table discussion, as well as a plant tour of Avanti/Case-Hoyt, located in nearby Miami.
The 2001 edition of Graphics of the Americas is slated for February 2nd to 4th. Mark your calendars!
e-Commerce Services Introduced
On the eve of Graphics of the Americas, Michael Streibig, president and CEO of the Printing Association of Florida, announced a partnership with Atlanta-based Third Millennium Communications (3MC) to offer full-function e-commerce and other exhibitor and attendee services. 3MC's ExpoExchange was introduced during the show through the Website www.graphicsoftheamericas.com and will be fully functional by mid-summer.
Endorsed by the International Association of Exposition Management, ExpoExchange provides online trade show business solutions and corporate services. As such, it offers exhibitors a cost-effective, e-commerce solution that allows them to customize their product offerings, shipping and pricing to different customers.
"This secure, Internet commerce capability will open up a whole new stream of revenue for exhibitors, attendees and those who can't come to the shows," says Streibig. "They will now have unlimited access to show information and other online services."
Sam Lippman Joins GOA Team
Sam Lippman, former vice president at the Graphic Arts Show Co. responsible for the Graph Expo and PRINT trade exhibitions, has been named an advisor to the Graphics of the Americas (GOA) exposition. Currently president of his own consulting firm called ism2, Lippman participated in GOA 2000 and was also nominated to sit on the GOA Trade Show Council.
"Sam Lippman will focus on future strategic initiatives for the show," says Michael Streibig, president and CEO of the Printing Association of Florida. "For the past five years, GOA has been the fastest growing graphics show in the world and we will continue to work hard to maintain that momentum."