FedEx Office Survey Finds Effective Signage Critical to Store Sales

Small-business owners who opt out of signs altogether leave behind nearly 60 percent of consumers who say the absence of a sign deters them from entering a store. So what’s the right amount of signage? On average, consumers think a small business should have two or three signs around its storefront.

“Quality and quantity count in small business signs, and it’s easy to make both a reality on any business’ budget,” asserts Scarborough. “The signage specialists at FedEx Office are available every day to help small businesses find the best mix of signs and other marketing tools that will win customers.”

FedEx Office recently announced significant investments to its large-format and grand-format printing equipment, including the installation of Agfa Graphics’ Jeti 3020 Titan inkjet printers and Zund G3 M-2500 digital table cutters. This unrivaled network gives small businesses access to the dramatic, large-scale signage solutions that have traditionally only been accessible to larger companies.

Small businesses can put the power of savvy signs to work for their store or event and save money at the same time. Now through May 31, 2012, FedEx Office is offering some of its most popular signage solutions at up to 40 percent off retail prices, including full-color indoor and outdoor 3x5 foot banners and poster packages.

Businesses of all sizes have access to the full range of FedEx Office signage solutions in person and online, with an average turnaround time of 24 hours. It provides a range of professional sign solutions, including outdoor/indoor banners, cut vinyl banners, posters, rigid signs, corrugated/PVC plastic signs and metal sign options, backed by the world’s largest digitally-connected network of wide-format print equipment.

By visiting a store, small business owners can speak directly to a team member who can help them determine the best signage solution to meet their need. Orders can also be placed online with the award-winning FedEx Office Print Online platform, which allows customers to upload files and customize their order in just a few clicks.