drupa innovation park 2012 to Showcase Digital Innovations
“With the drupa innovation park 2012 we are consistently continuing the success story of dip. While in the past the focal point was mainly the technical innovation level, today dip is dealing with the top themes in the sector and increasingly placing the focus on the connection between content, technology and business models,” stated Manuel Mataré, Project Director of drupa 2012. The trade fair will be held from May 3-16, 2012 at the fairgrounds in Düsseldorf, Germany.
This further development of dip goes hand-in-hand with the conceptual and physical merging with the drupacube, the forum for the communications sector and print buyers. The drupacube—in 2008 located in the outside area between halls 2 and 3—will be relocated into hall 7A, next to the drupa innovation park in Hall 7.0. This location allows for a still closer combination of technology and content.