DME Purchases Two Xeikon 5000 Digital Presses
DAYTONA BEACH, FL—August 07, 2006—Punch Graphix, through its Xeikon brand, announces the purchase of two Xeikon 5000 digital color press by Direct Mail Express (DME), a leading provider of one-to-one direct marketing solutions.
DME utilizes a multimedia direct marketing approach, including personalized direct mail, Internet and telephony, to build a successful campaign for its clients. From creative development and full-color printing to database management, everything is handled onsite at DME’s full-service, 11-acre campus.
It’s no surprise then that DME’s client list is a virtual “Who’s Who” of Fortune 500 companies and key regional and national accounts, such as Southeast Toyota, AutoNation, Microsoft, and Cendant Corporation just to name a few.
According to Alin Jacobs, VP-Creative Strategies, DME, “Unique and highly personalized direct mail campaigns form the core of DME’s multimedia direct marketing approach. The Xeikon 5000 further strengthens our direct mail print production capabilities. We chose the Xeikon 5000 because it’s a truly high volume digital color press. Furthermore, it is the only digital color press on the market that has a web width of 20” with virtually no restriction on the length of the printed piece.”
According to Robert Mayerson, VP-Digital Sales, North America, Punch Graphix Americas, “DME is a direct marketing powerhouse. Companies from various industries have benefited from DME’s commitment to marketing excellence. The Xeikon 5000 enables DME to further differentiate themselves. We are happy to be a part of their continued success.”
Michael Panaggio founded Direct Mail Express in 1982 in Daytona Beach, FL. With the help and leadership of Kathy Wise and Tom Panaggio, Mike has grown DME from a start-up employing seven people to a fast paced, continuously expanding, vertically integrated marketing company that currently employs over 750 associates. DME has grown in the direct marketing industry through its solid, dependable managerial base and aggressive, consistent vision. Tom Panaggio joined DME in the year following its inception, and has since formed and governs DME’s successful sister company Response Mail Express. Chief Operations Officer Kathy Wise joined the company in 1983, and was instrumental in charting DME’s growth. In 1997 Michael Walther became another vital part of the DME team, and was appointed President two years later. At inception, direct mail played a minor role relative to the marketing of incentive premiums. However, DME’s vision of personalized communication with the intention of creating customer profiles quickly transformed the landscape. For more information, please visit http://www.dmecorporate.com/ or call 1-877-810-9898.