Direct Group Enhances Capabilities With Latest in Digital Printing Technology

The new Canon presses represent the latest in high-end, digital color printing technology. The equipment’s ability to address smaller, four-color print runs is a key feature for highly regulated industries, such as pharmaceuticals, insurance and financial services. At companies in these sectors, marketing materials are subject to frequent compliance-related changes. The new Direct Group equipment enables clients to execute on-demand or print runs generating three- to four-week inventories, providing them with cost savings and eliminating oversupply of quickly outdated materials.