Digital Printers Alliance and SPC Unveil Portal Solution for Real Estate Professionals
Upon scanning the watermarked photo with their smartphone, prospective buyers gain immediate access to an interactive video or website and can now see the inside of a home instantly. Agents can now realize much quicker time-to-market and increased exposure with flyers, brochures, business cards, direct mail, advertising, publications, ad specialties and sign riders that have been made interactive.
“Technology is prevalent, but efficient execution using the best equipment and the most adept players in each market has been absent,” said Tim Rodman, CEO of theDPA. “The DPA now brings speed, quality, efficiency and, with the added value of digital watermarking, innovation to the end-user who relies on small quantity on-demand product sets.”
About SPC Marcom Studio
SPC, (formerly Springfield Printing - founded in 1876) was tasked with reinventing itself from a traditional regional conventional offset provider to a fleet and nimble service provider for larger national players to make up for market shrinkage. In 2009, they set out to do just that by bringing in an engineering and design team to build a platform capable of automating an on-demand web-to-print strategy.
About The Digital Printers Alliance
The Digital Printers Alliance was formed using like printers strategically positioned across North America. With the small buyer in mind and print responsibility a priority, the DPA was founded to service national accounts using regionalized smart printers. As the print market becomes smarter and more customized, the DPA is strategically positioned with all Printers utilizing the HP Indigo Digital Press to service the digital print-on-demand market. The Digital Printers Alliance currently sports a North American footprint with expansion into EMEA.