Our expertise will come to play in the area of color science, assuring that we can fully utilize the entire color gamut of each device while keeping the color looking the same. We already have simplified the exchange of color documents in the office space so that, regardless of the device, each HP printer will provide a very similar look. We can do that in this environment, too. Our goal is the effortless exchange of color documents from creation to production.
In summary, we will utilize our expertise in enterprise operations to drive pages to digital presses in the commercial printing environment by helping enterprises reinvent their corporate communications, making them more relevant to the target audience, more timely in their delivery and more flexible to drive a range of intelligent devices.
Round Two of InDesign vs. QuarkXPress
After being saddled with a moniker like "the Quark killer," it's not surprising that the initial release of Adobe InDesign didn't live up to the hype. The company has taken a more conservative tone in launching Version 2.0, but still claims it is "setting new standards for professional layout and design."
Enhancements for professional printing applications are said to be a key focus of the upgrade, even though it also features expanded tools for going beyond print. Examples of the former include performance improvements, support for transparency and an improved printing interface.
Responding to criticism, Adobe says it paid a lot of attention to improving the performance of InDesign, both in terms of raw speed and productivity. It's quoting speed improvements of as much as 1,000 percent or more for some basic functions, such as "Place Text or Image" and "New Document."
Version 2.0 integrates transparency functions into its layout tools and reportedly provides reliable output of transparent effects, including offering previewing of overprints and spot colors. Related creative tools include new drop shadow and feathering effects and opacity and blend modes (that work like Photoshop blends). Users also can place native Adobe Illustrator, Photoshop and PDF files that contain transparent elements.