Dickenson--When Will Sheetfed Benchmarking Arrive?
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Reflect on those percentages. Do you believe them? Probably 98 percent of us have no basis for doubt, because we either don't have comparative data available or we don't look at in this way. "It's just not the way we do things around here."
Why not? Why don't we sheetfed printers have benchmark reporting like the web printers have? If we did, then we'd have some perspective for a judgment. We could look at the data and say whether we're doing better or poorer, and look for reasons why. We could make some solidly based decisions. Corrective actions would follow.
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