DeWese--Print Buyers Speak Their Minds
It was all I could do to adjourn the session. The group wanted to keep talking. I finally stopped them long enough to write the topics they wish to discuss at meeting No. 2 in April 2000.
Even after I adjourned the meeting, the group stayed on talking to one another. They were excited about finally being heard. The customer had spoken, and the customer was energized.
Every owner, sales manager, manager and salesperson in America should read this report. In fact, I would encourage companies to get the report and study it together. I would use it like the old quality circles and divvy up the parts that relate to the pressroom, the parts that relate to the sales department and so on.
This was the finest printing industry meeting I've ever attended: Period. I can say that with a clear conscience. I facilitated the meeting for nothing more than Nick Wagner's thanks, and I will earn nothing from the sale of the report.
I ordered and will pay for 100 copies to send my clients as Christmas and Hanukkah gifts. It will be much more valuable than those mittens I sent last year.
Now, while you're waiting for your copy of the report to arrive, get out there, listen to your prospects and accounts, and maybe, just maybe, you'll sell them something.
About the Author
Harris DeWese is the author of "Now Get Out There and Sell Something!" published by Nonpareil Books. DeWese is a principal at Compass Capital Partners Ltd. DeWese specializes in investment banking, mergers and acquisitions, sales, marketing, planning and management services to printing companies. He is one of the authors of the annual "Compass Report," the definitive source of information regarding printing industry merger and acquisition activity.