A High-Speed Inkjet Press (Reality) Check —Michelson
The authors are also quick to point out that too much money has been invested by too many digital press manufacturers, paper suppliers, in-line finishing system vendors—and even end customers—for the technology to fail. As such, InfoTrends estimates that high-volume inkjet placements will increase at more than 35 percent per year over the next five years, outpacing electrophotographic device installations by a factor of three. Color print volume, they predict, will nearly quadruple by 2013. Thus, with so much skin in the game, continuous-feed inkjet printing is an emerging technology that has several industry suppliers in overdrive to make sure they capture a piece of the action.
New Columnists Join the Fold
TWO INDUSTRY veterans have teamed up to co-author a new, monthly column that debuts in this issue (page 60). Focusing on marketing and sales advice to help printers with their business development efforts, industry stalwarts T.J. Tedesco and Bill Farquharson certainly possess the pedigrees to serve up practical advice. For the past 14 years, Tedesco has managed his own PR and marketing services company focused on the graphic arts, and has written several industry books. Farquharson, president of Aspire For, is a 28-year printing sales veteran who specializes in coaching industry salespeople and owners on how to overcome sales challenges within the conventional and digital printing marketplaces. Both individuals are also writing blogs every week on www.PIworld.com, so be sure to follow them there, as well. They, and I, welcome your feedback.
