To read this Print in the Mix Fast Fact and other print market research studies, go to www.printinthemix.rit.edu. Print in the Mix is a free and easily accessible clearinghouse of research on print media effectiveness, published by the Printing Industry Center at RIT and made possible by a grant from The Print Council (www.theprintcouncil.org).
Peer Group Meetings Deemed A Big Success
LAS VEGAS—The Next Level Group recently held its fifth annual symposium at The Mirage hotel here. With nearly double the attendance rate from last year, members had the opportunity to present their 2011 business plans to their respective group for the upcoming year.
“The theme this year was 'Making it Happen,'” explains Mike Kind, co-founder of The Next Level Group. "These aren't theoretical discussions. They are real-life strategies with proven outcomes that our members can use to help them solidify and grow their businesses," he adds, noting that 73 percent of the group's established member companies reported net profits in 2010.
Two new national sales account managers for financial services communications have been hired at Cathedral Corp., based in Rome, NY. David Bull and Rick McManimon are now responsible for developing customized solutions geared toward the bank and credit union markets.
The Printing Industries of Ohio and N. Kentucky has named Sue Flottman Steller, president of Flottman Co., Crestview Hills, KY, the recipient of its 2011 Printer of the Year Award. Flottman Steller was recognized for her industry contributions and involvement in the community.
Tom Broadbent has joined Columbus, OH-based Hopkins Printing as a sales consultant. He comes to Hopkins with more than 20 years of professional graphic consulting experience ranging from direct sales to sales management positions.
The Printing Industries Association of Southern California (PIASC) has selected Douglas Rawson, CEO of Superior Lithographics, as the recipient of its Ben Franklin Award. The award was presented at the association's annual Graphics Night on March 26 at the Pacific Palms Resort in the City of Industry, CA.