Banner Recycling: A Simple Sustainability Win
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Credit: Printweek
For PSPs looking for practical ways to strengthen their sustainability story, a new initiative from UK printer Tradeprint offers a simple, replicable idea — recycle banners once they’ve served their purpose.
An article in Printweek details how Tradeprint's "Banner Return Pilot Scheme" diverts used PVC and PVC-free display banners from landfills and incineration and repurposes them into durable products such as traffic cones and road barriers. For PSPs that routinely produce banners for short-term campaigns and events, a similar approach could demonstrate environmental leadership while addressing a long-standing waste challenge.
Beyond the environmental upside, banner recycling can enhance the image of a print shop as a responsible, forward-thinking partner. Tradeprint’s model focuses on ease and scalability, using Antalis’ UK depot network as regional drop-off points to simplify collection. The program combines customer education, return incentives, and tracking of CO₂ savings, reinforcing the business case for sustainability while encouraging better disposal habits. For PSPs, adopting such a system could boost credibility and turn a once-disposable product into a visible symbol of circular thinking.
