A World of Impossibilities --DeWese
Many of them own half of their companies, but we've never heard that. "And stop calling us spouses, wives, little ladies or the other half," they said. "We want to be called 'guests' and we want NAPL to be politically correct."
So the bosses at NAPL called and said, "Mañana, if you're not doing anything better, could you do a seminar for the guests? It should be substantive and entertaining and make them feel like they've been heard." I'm an impossible magnet so I responded, "Sure."
I conceived a workshop where the "guests"—oh, the hell with it—the "women" worked on and solved printing company problem case studies. I then broke them down in small work groups to develop strategies for the fictitious printing companies that they were managing.
We worked two hours and their ideas and solutions were brilliant. The hotel forgot to bring in bagels and coffee, but we didn't care. People were being creative and solving problems.
NAPL honchos called again late last year and said, "Mañana, that seminar two years ago was a big hit and the 'guests' want something similar again this year. We have scheduled a wine tasting seminar for Friday at 10:45 a.m. and we were hoping you could weave something substantive around the wine tasting and the sommelier (Marvelle, that's a person who knows a lot about wine.)
Another impossibility. Something substantive on a morning when my guests will consume two glasses of champagne and four glasses of white wine? NAPL bosses said the women loved it in 2003 and they had high expectations for 2005. "Sounds impossible, but give me 30 minutes to come up with an idea," I responded.
I quickly invented a survey for the women to complete while sampling the wine. The survey questions appear above in an inset. Their answers are brilliant, creative, you know, out of the box. Printing company senior managers should read their anonymous survey responses. They seemed to become a little more creative with each new wine that was introduced.