Watch this week's Short Attention Span Sales Tip here.
Good morning!
There are two types of bosses.
- The former salesperson.
- The non-sales manager.
The former salesperson understands pipeline development takes time. They are not questioning your whereabouts when you aren’t around the office.
The non-sales manager? Not always.
They may expect results faster than reality allows.
That makes communication critical…job-saving critical (especially if you are new to sales).
Your job is to constantly connect your activity to future opportunity. But you also need to keep your boss informed—if not over-informed—of that activity.
For example:
“This week I made 40 prospecting calls, connected with 9 decision-makers, and secured 3 meetings for next month.”
That sentence buys you credibility.
Silence does not.
If you’re trying to survive the first few months in sales, understand this:
Silence creates doubt.
Documentation creates confidence.
Over-communication isn’t insecurity.
It’s strategy.
Because when your manager asks, “Is my rep doing their job?”
You’ve already answered the question.
And that can make all the difference in your early sales career, to the point where it ensures you HAVE a sales career.
If you’re new to sales and don’t have a structured weekly prospecting and reporting plan, you’re leaving your career to chance.
Inside The Sales Vault, we give you the roadmap — so you’re never guessing and your boss is never wondering.
The preceding content was provided by a contributor unaffiliated with Printing Impressions. The views expressed within may not directly reflect the thoughts or opinions of the staff of Printing Impressions. Artificial Intelligence may have been used in part to create or edit this content.
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- Business Management - Marketing/Sales
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.





