Hear Three Printers Debate Sheetfed UV Offset Printing Facts and Fiction (Webinar)
PHILADELPHIA—August 2, 2013—Embracing UV sheetfed printing technologies was the subject of this week's Webinar, "Sheetfed UV Offset Printing: Finding the Right Cure for Success." Moderated by Printing Impressions Editor-in-Chief Mark Michelson and sponsored by Trelleborg Coated Systems US Inc., the Webinar drew more than 225 registrants who listened in and submitted relevant questions. The three panelists included commercial and package printing executives Warren Werbitt, founder of Pazazz in Montreal; Scott Gorman, vice president of manufacturing, Premier Press in Portland, OR; and Mike Tsai, president of K-1 Packaging Group in City of Industry, CA. They took part in a lively discussion on how UV printing capabilities have enabled them to run more unique and difficult substrates, increase productivity and turnaround times, and avoid the commodity trap when it comes to pricing.
"We have gotten into the UV business to be different from our competition. In our local market, we were one of the first printers to get involved with UV printing. The real benefits for us is that we have been able to print multiple substrates, such as paper boards, plastics, synthetics papers, F Flutes, etc. We can go from 60-lb. paper to 48-pt. on our KBA. With that, we have very limited competition in the substrate market."
—Warren Werbitt, founder, Pazazz
"When you really embrace what can be done with UV and get creative with it, you will be surprised at how many different products you can offer and how many specialty projects you can do with UV that you can't do with conventional inks. It just opens up a world of opportunity that your competitor down the street won't be able to touch."
—Scott Gorman, vice president of manufacturing, Premier Press
"Despite the fact that most of the substrates we work with are just regular paper, I would still prefer to print with UV ink, just because of the convenience and the production gain."
—Mike Tsai, president, K-1 Packaging Group
Other key areas discussed in the Webinar included: How to achieve better results on-press; the pitfalls to avoid; what to consider when buying a UV-equipped press; and how to market and sell UV's value-added capabilities to your customer base.
Many registrants reported positive feedback to the Webinar. Here a just a few of their comments:
"We are considering converting to UV so hearing about the possible pitfalls was good info for me."
"Hearing about the trial and error process, and being reassured that we are not the only ones having some of the problems that were discussed."
"Talking about what components of the press were effected by the shift to UV."
Want to learn more about Sheetfed UV Offset Printing and how it can impact your business? The free Webinar is still available for listening for a limited time. Click here to view this Webinar.