Long-Established Lawton Printing Remains Relevant in Digital World
When people discover Laura Lawton-Forsyth runs a printing business, some are surprised—not because she’s the company’s president, but rather that such companies still exist.
“They say, ‘Wow, I thought printing was dead,’” Lawton-Forsyth says.
“But print is actually becoming more relevant. Just last week, someone told me they used to do everything online, but now they’re going back to print because stuff gets buried in e-mail inboxes.”
Lawton-Forsyth is this year’s recipient of the Printing Industries of America’s Naomi Berber Memorial Award in recognition of her service to the trade group, including a decade on its board of directors.