Speakers: Kurt Ruppel, Director, Postal Policy and Marketing Communications, IWCO; Coakley Workman, Manager, Mail Innovations, USPS
Direct mail is one of the most powerful ways to communicate with current customers, acquire new customers, and reactivate dormant accounts. When it comes to saving money, the focus is often on how the piece is produced, but the savings that can be generated from the right postal solutions can have a far bigger impact.
Speakers: Dan Maurer, Vice President Product Management Digital Print Solutions, Heidelberg USA
Changing patterns in the demand for print are putting digital equipment on nearly every printer's must-have list to meet customers' short-run, on-demand and variable data printing demands. This webinar will reveal what considerations need to be made from the standpoint of determining your overall cost structure, ROI and needed digital press output capabilities based on current capacity needs.
Speakers: Dr. Joe Webb, President, Strategies for Management, Inc. & Director, WhatTheyThink Economics & Research Center
In this webinar, industry expert Dr. Joe Webb will discuss the opportunities and trends of the in-plant market, presenting data and actionable analysis managers can use in their critical decisions about their future.