Printing Impressions Site Map

• Do Measures of Media Engagement Correlate with Product Purchase Likelihood?
• Technifold Reveals the Four Key Reasons Why Common Scoring Devices Fail To Eliminate Fibre Cracking On Your Folding Machine And Exactly How its Revolutionary Tri-creaser Does
• New Device from Technifold for Muller Perfect Binder Cover Feeders
• Video Overview of Technifold’s EZ Fit Tri-Creaser
• Video Comparison of traditional folding machine creasing with Technifold’s EZ-Fit Tri-Creaser
• Annual Report Survey & Findings
• iProspect Offline Channel Influence on Online Search Behavior Study
• The Mail Moment
• Accountability: A Guide to Measuring ROI and ROO Across Media
• Newspaper: The Source for Bargains
• Evaluating Return on Investment of Multimedia Advertising with a Single-Source Panel: A Retail Case Study
• The Influence of Media on Advertising Effectiveness: A Comparison of Internet, Posters, and Radio
• Dimensional Relationships of Recall and Recognition Measures with Selected Cognitive and Affective Aspects of Print Ads
• Local Advertising Decision Makers’ Perceptions of Media Effectiveness and Substitutability
• How To Get Die Quality Creasing on Your Muller Cover Feeder
• How To Double Production On Your Folding Machine
• Criticality of Printed Information in the Retail Industry
• Does Web Advertising Work? Memory for Print vs. Online Media
• Benchmarking Advertising Efficiency
• Qualitative Effects of Media on Advertising Effectiveness
• The Medium as a Contextual Cue
• The Contribution of Direct Mail Advertising to Average Weekly Unit Sales
• Vertis Customer Focus, Retail 2006: Media & Ad Inserts
• A Look at the Long-Run Effectiveness of Multimedia Advertising and its Implications for Budget Allocation Decisions
• Generating Website Traffic
• DoubleClick’s Touchpoints III: The Internet’s Role in the Modern Purchase Process
• Predictors of Advertising Avoidance in Print and Broadcast Media
• Because It’s Personal: A Study of Consumer Use and Preference for Envelopes
• Newspaper Reader Engagement
• The Impact of Feature Advertising on Customer Store Choice
• PIA/GATF Announces 2008 Presidents Conference & BIA Conference Dates
• Harris Interactive Study: the Corporate Decision Maker’s View of Business Media
• See the Tri-Creaser in Action in Technifold’s Latest Video
• Forrester Research: The B2B Digital Marketing Shift
• An Interview with Brad Lena from PIA/GATF
• An Interview with Dan Remaley from PIA/GATF
• Printing to Gray Balance from PIA/GATF
• Testing a Multicolor Press from PIA/GATF Consulting Services
• The Printer’s Hidden Factory of Waste from PIA/GATF
• Major Trends and Rethinking the Nature of Print
• Chemistry-Free CTP Technology: The Customer’s Perspective
• CTP Plate Making: Understanding the Real Costs