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Lessons Drawn From Precedent-Setting Forest Agreement
March 14, 2017 at 8:09 am

Just over one year ago, Canopy witnessed the official announcement of the completion of the precedent-setting Great Bear Rainforest Agreements. The Agreements were the outcome of two decades of conflict, compromise, negotiation, persistence and American paper and forest product customer engagement.

Top Five Greenwashers: Company #1 – American Water
February 28, 2017 at 8:32 am

In 2017, Two Sides North America is redoubling its commitment to holding companies to accurate and verifiable claims regarding the environmental footprint or “greenness” of paper-based versus electronic communications. As you know, we’ve already had tremendous success by working with leading Fortune 100 corporations to remove or change misleading anti-paper marketing messages, and avoid greenwashing consumers. As part of our renewed commitment we’re going to start highlighting the “Top Five Greenwashers” in this blog space.

The Carbon Footprint of Email (Is Quite Large!)
February 1, 2017 at 11:48 am

Establishing the exact amount of the CO2 produced by sending an email includes many variables: the energy it takes to move the email across the Internet, process it, view it, store it, reread it and, after some time, delete it. One email may indeed produce an insignificant amount of CO2 but when all those tiny footprints are measured at a global scale, the footprint becomes astonishing in size.

New Year, New Beginnings
January 5, 2017 at 9:42 am

It’s that time of year when we’re all hearing lots of talk about New Year’s resolutions. Whether we keep these resolutions and fulfill our commitments or find them more challenging than expected, it is still a good idea to assess our habits, decisions and practices, and ask how we can bring about the most positive and widespread benefit to our world. We all want our legacy to tip the scales to the good.

One of These Things Is Not Like the Other
December 14, 2016 at 8:55 am

"The light! The light is incredible!" Words uttered in awe by a senior printing company executive as we walked with him into the depths of the ancient temperate rainforest on Canada’s west coast. The subtle beauty of this natural forest cathedral generates a state of wonder.

Survey Shows Some Positive Consumer Trends in Favor of Print
December 2, 2016 at 2:38 pm

A multi-country survey on "The Attractiveness and Sustainability of Print and Paper" was conducted in June 2016 by global polling firm Toluna Inc. and showed some positive results on how people perceive and use print and paper. In general, there was a preference for print on paper across all age groups, likely indicating a more fundamental and more human way that people react to the physicality of print on paper.

AF&PA Reports That 66.8% of U.S. Paper Consumed in 2015 Was Recycled
May 5, 2016 at 12:25 pm

In 2015, 66.8% of paper consumed in the U.S. was recovered for recycling, reports the American Forest & Paper Association (AF&PA). The annual paper recovery rate has nearly doubled since 1990 and the industry has set a goal to exceed 70% paper recovery for recycling by 2020. "Industry efforts, the voluntary, market-driven recovery system, and the millions of Americans who make the decision to recycle every day have helped to keep U.S. paper recovery at continuously high levels," comments AF&PA President and CEO Donna Harman.