Deborah Corn of Print Media Centr, has been selected to produce programming for the Innovations Theatre at Graphics Canada.
One retailer that still knows the value of a “thank you” is Bloomingdale’s, which has sent its customers a “Loyallist” box.
In this week’s tip, Bill Farquharson shares three stories that reward a sales rep’s perseverance and might help you to keep going.
OneTouchPoint is building a multi-site platform on a template that combines centralized management oversight with tailored support.
Standard Group’s direct mail campaign has been selected as the third quarterly winner of the 2017 Irresistible Mail Award by the USPS.
Plain packaging has shown to be effective in the tobacco market. Could junk food be next?
A new dawning in the age of printer-based self-promotion has arrived. Printers are brands, not providers, not suppliers and they must begin to act as a brand and market themselves as such! Think of awareness in the same manner as the proverbial onion. Each layer needs to be peeled back (used) to fully benefit from the wonder of this often-misunderstood vegetable. How misunderstood is your firm, the services and products you offer?
Galvanic Graphic Group produced 500 copies of this no-nonsense booklet that lets their capabilities speak for themselves.
Deborah Corn, Intergalactic Ambassador to The Printerverse at PrintMediaCentr.com, releases results from the 2017 Print Buyer Survey.
If your workday consists of constant interruption, then this blog subject is for you. While you’re trying to get your work done, questions and queries come your way, preventing you from having any time to yourself. The solution provided in this week’s blog by Bill Farquharson might give you some relief.
Once upon a time in a land far, far away when doors were unlocked and the world was more welcoming, selling was different.
Butler Street in conjunction with NAPCO Media, Printing Impressions, and Print+Promo, announced its 2017 Best of Print & Digital Award Winners. Winning companies were selected based on their Net Promoter Score (NPS) — which has been widely regarded as the most accurate leading indicator of client loyalty and future revenue. Why is this survey so important?
Here’s our latest installment of the highly popular and humorous “Otto’s Night Watch’ that appeared monthly in Printing Impressions.
How much time do you spend looking for new prospects? Many salespeople struggle to find enough new prospects to approach. What follows is a checklist of places where you can go to help you find potential new customers.
Bauer Media Group has made no secrets about its love of print magazines. Evidence of that is its continued commitment to the newsstand.
According to figures released by the Outdoor Advertising Association of America (OAAA), out of home (OOH) advertising revenue rose 3.1%
In this invitation, designers Sagmeister & Walsh felt the need to do something unexpected — letterpress printed on paper towels.
We work and work and work and the 9 to 5 workday died a long time ago. Nights, weekends and vacations are all available as opportunities to sneak in a few minutes of work. The boundaries are gone ... but the boundaries can and need to be rebuilt. This week’s blog by Bill Farquharson covers one of the most common coaching subjects he has.
Yesterday, I was riding the train to work when I saw a fellow passenger doing something a little unusual: reading the newspaper.