Sell Value NEVER Price (Video)
The secret to sales is simple. What’s the secret? Well it is just that ... there is no secret. We must add value to every encounter and person we interact with ... or we are not going to be successful. Human to Human (H2H) Sales is NOT all about price and has never been ALL about price. Is price important? Of course. However, it is “A Factor” not “The Factor” of why a person does or does not buy from you. Want to know more? Watch this two-minute video that explains this concept in more detail. Watch the video above to learn more!
Ryan T. Sauers is the president of Sauers Consulting Strategies. The firm consults with the front end of printing and related organizations across the U.S. Key focus areas include: sales growth, brand positioning, organizational communications, organizational strategy, and integrated marketing. Sauers is a national speaker and writes feature articles in global publications. He is also an adjunct university professor teaching leadership, communication and entrepreneurship to business leaders. Sauers has been recognized as a thought leader in human behavior. He is a Certified Myers Briggs and DiSC Practitioner, as well as a Certified Marketing Executive. He is working on his Doctoral degree in Organizational Leadership and will achieve certification in Emotional Intelligence later this year. Sauers is author of the best-selling books: "Everyone is in Sales" and "Would You Buy from You?," and the host of Marketing Matters, a weekly radio show discussing relevant topics as they relate to marketing and communications. Visit: ryansauers.com