Investing in Technology Builds Up a Brand

What do Inkjet International and HP (Scitex) have in common? They are investing in new technologies, betting that the economy is getting better and is going to keep getting better during 2011 and beyond. After a three-year-long reduction in its use of solvent ink devices, Inkjet International has boosted efficiency and productivity using HP Scitex Latex and UV large-format printers.