Intelligent Discounting Can Drive Better Profits
Last week, Marka and the FEI tribe discussed the concept of product “cannibalization” and how it should play into a company’s overall product-entry strategy. This week, they discuss how strategic discounting can lead to better profits. Remember, fire = print.
Lucy stood before the FEI tribe one morning at their daily product strategy meeting.
- Categories:
- Business Management - Marketing/Sales
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
Related Content
Comments
