Bad Marketing Gone Badder-er
How’d you like to be the competitor of the printer who sent out the following in an e-mail blast? Note that I simply pasted the message without any edits (except for omitting the name so as not to embarrass the company). There wasn’t even a period at the end of the paragraph.
The concept thatgreat things happen when someone thinks differentlyis self-evident. Our most recent e-mails have contained a series of stories about individuals who did look at things differently and, as a result, were very successful.at [company name], we have a long and successful track record of working effectively with our clients as we continually help solve their business challenges, grow their business and make their life just a little bit easier.Give us a call
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