Are You Passionate About Sales?

The word “passion” is defined as any powerful or compelling emotion or feeling. I argue that when any great salesperson or sales strategy is examined, positive passion will be found.

Passion that is channeled in such a positive direction is an incredibly powerful thing. Many of the greatest communicators (Walt Disney, FDR, JFK and Martin Luther King, to name a few) possessed strong passion as part of their communications strategy. This is why people were so eager and willing to follow them. Right? Along the same lines, are you passionate about graphic arts industry sales? I mean, are you in love with it?

Salespeople with such passion gladly work countless hours, work against all odds and obstacles, don’t whine or make excuses and, in turn, successfully achieve their objectives. Are you this type of salesperson? You see…if you want something bad enough, you will FIND A WAY; however if you do not, you will FIND AN EXCUSE.

So I ask, have you seen such passion in action? I have—and it is awesome to watch. This type of passion is exciting. This type of passion is contagious. This type of passion is fun. People want to know it, feel it, catch it and live it!

So again I ask…

Do you display this type of passion? Do you have this type of drive? Are you willing to lay it all on the line and put your money where your mouth is? As they said in one of my all-time favorite television series—Friday Night Lights—“Clear Eyes, Full Hearts, Can’t Lose.” Now, that is some passion!

If you don’t possess such passion, ask yourself why not and how it might be obtained. There is no better time than now to become passionate in all that you say and do. It will make you a much better salesperson.

Ryan T. Sauers is president of Sauers Consulting Strategies and spent nearly 20 years leading printing and promotional product companies prior to founding the firm. The organization consults with printing and promotional product related companies across the country, helping them grow the front end of their organization. Sauers is working on his Doctoral degree in Organizational Leadership and is the author of the top-selling book “Everyone Is in Sales”, with another book in the works.  He is a Certified Myers Briggs Type Indicator and DiSC Practitioner and Certified Marketing Executive. Ryan writes national feature articles and speaks at national conferences on such topics as sales, marketing, communications, leadership, organizational strategy and social media. He is also an adjunct university professor. More info at
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