Steven E. Zuccarini

CHICAGO—October 11, 2006 - InnerWorkings, Inc. (NASDAQ: INWK), a leading provider of print procurement solutions to corporate clients in the United States, announced today that it has acquired privately-held Applied Graphics, Inc., a leading West Coast provider of print management and print-on-demand services. Through sales offices in California and Hawaii, Applied Graphics’ broad service offering includes print-on-demand, commercial printing and marketing solutions. In 2005, Applied Graphics had over 35 sales representatives and generated revenues of approximately $29 million. During this period, Applied Graphics served over 1,000 corporate clients, utilizing a network of over 400 supplier partners. “We believe this acquisition will allow

BY MARK SMITH Judging the strength of the printed catalog market segment used to be a straight-forward proposition. Catalogers merely had to compare the total dollar value of orders placed with the cost of producing and distributing their print programs in order to determine the financial return. The rise of online shopping is beginning to skew this traditional benchmark. If a shopper initially selects items by perusing a printed catalog, but actually executes the order via a Website and online catalog, which medium gets credit for the sale? Should each get partial credit? Top 10 -- Catalog Printers   CompanySegmentSales(millions)TotalSales (millions) 1Quebecor WorldMontreal$1,071$6,300

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