Pat McGrew

Pat McGrew, M-EDP, CMP is the Director and Evangelist for the Production Workflow Service at InfoTrends. As an analyst and industry educator, McGrew works with InfoTrends customers and its clients to promote workflow effectiveness. She also has a background in data-driven customer communication, and production printing with offset, inkjet, and toner. Co-author of eight industry books, editor of "A Guide to the Electronic Document Body of Knowledge," and regular writer in the industry trade press, McGrew won the 2014 #GirlsWhoPrint Girlie Award for her dedication to education and communication in the industry, and the 2016 Brian Platte Lifetime Achievement Award from Xplor International. Find Pat on Twitter as @PatMcGrew and LinkedIn.

In 2017, we walked the workflow, followed an audit trail, and ended with the admonition that your workflow is not proprietary. For the next workflow arc, the plan is to dive into each of the following four categories and their components to establish what is included, where there are opportunities for optimization, and look at the trends influencing the software supporting the market.

IN THIS age of buzzword bingo and the “go big or don’t go at all” extreme lifestyle, it’s understandable that the printing industry should continue to see a string of next big things. Ultimately, market realities and technology considerations have tempered at least the pace of each of the predicted revolutions, starting with digital printing, then the dotcom gold rush, one-to-one marketing, JDF and now transpromotional (transpromo) printing. That transpromo represents a significant business opportunity is not in question, although there are differences of opinion about how fast the market will develop. On the bullish side, the InfoTrends Inc. research firm, based in Weymouth,

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