George Fiel

To feed or divert a discontented populace, the ancient Romans offered bread and circuses. And, to a certain extent, they met with success. Their idea lingers in today's world of graphic arts sales compensation; some printers pay straight salaries to their sales forces, while other printers add various incentives and bonuses. Despite what many consider to be the intrinsic nature of motivation, incentive plans can help boost individual performance in certain situations. In this second of two installments (see March issue, page 56), Printing Impressions reviews incentive plans and other issues relative to commercial printing sales compensation. Various industry players share their thoughts and

The third installment of Printing Impressions' year-long examination of CIP3 puts the spotlight on Screen (USA) and the relationship between Taiga SPACE and CIP3's PPF, and examines the CIP3 perspective of one very satisfied Screen technology user. Ask George Fiel what is so significant about CIP3, and, after arching his eyebrows slightly and looking you squarely in the eye—as if to pose the question: "What planet have you been living on?"—he will give you an answer that is insightful, if not virtually celebratory in nature. So, George, what do you think of CIP3? Go ahead, let us have it. "CIP3 will be universally adopted—it is, without question,