Printing Impressions magazine presents:

Truncale Leaving AMSP/NAPL/NAQP; Garner to Fill Role

EAST RUTHERFORD, NJ—Ken Garner is taking the helm as CEO of AMSP/NAPL/NAQP, effective Jan. 12. He will replace Joe Truncale, who is stepping down to become CEO of the New York-based Public Relations Society of America.

When he steps down in January, Truncale will conclude a 30-year career with NAPL, which began in December 1984 when he was hired to become director of member relations. He subsequently became NAPL executive vice president in 1991, and president and CEO in 2002.

“I speak for the entire board of trustees in offering my thanks for Joe’s dedicated leadership over the last 12 years and in expressing every confidence in Ken Garner as he takes the helm at this most important time in the history of our combined association,” said association Chairman Tom Duchene.

Garner became CEO of the Association of Marketing Service Providers (AMSP) in late 2008. He led the association, then named the Mailing and Fulfillment Service Association (MFSA), on a comprehensive re-branding initiative.

During a 33-year career in the printing industry, Garner was previously president of United Litho, an Ashburn, VA-based heatset web magazine printing company, where he held a variety of positions, including vice president of operations and vice president of sales and marketing.

AMSP/NAPL/NAQP was created this year through the merger of the Association of Marketing Service Providers, the National Association for Printing Leadership and the National Association of Quick Printers.

Quad's Tempt In-Store Productions Adds VLF Press

SUSSEX, WI—Tempt In-Store Productions, a Quad/Graphics company, announced it has completed the installation of its newest very-large-format press, a KBA Rapida 205, which is targeted for printing POP signage, posters, displays and graphics of all kinds up to 81x59˝ in size on a wide range of paper and plastic substrates.

“This 81˝ press will allow Tempt to provide a new level of options for retailers and marketers looking to push the boundaries of shopper engagement,” said Mike Draver, president of Tempt. “From faster changeovers to super-large sizes on many substrates, this investment underscores our commitment to offering the widest possible range of solutions for our customers.”

Click on the 60-second (YouTube) video below to see the press installation at Tempt’s Milwaukee-area facility:



The new press complements the existing fleet of large-format presses and represents another step in the company’s mission to enhance its global in-store marketing platform and bring the latest technology to customers. In addition to the continued investment in large-format sheetfed presses, the group has added four high-speed, wide-format digital UV presses to its North American and European facilities.

“We continue to invest in our platform using the highest level of technology to minimize cost and improve speed to market for our customers,” Draver added. “We are passionate about providing options and flexibility to help retailers and marketers achieve their in-store marketing goals.”

Online Startup Looks to Innovate Sign, Banner Business

DALLAS—SignItUp.com, an international, tech-oriented sign printing startup, has been launched by Rick Cartwright. This online sign, banner and graphic design business follows in the footsteps of the Cartwright family-owned First Graphic Services Incorporated (FGSI), a sign and graphic services company.

"In one sense, SignItUp is not a startup," stated Cartwright, company CEO. "Considering the fact that we are already experienced entrepreneurs maintaining a successful 30-year-old company, it is hard to label our newest direction as a startup. On the other hand, it is a startup in the digital aspect. This is something new that we have never done before."

Cartwright believes that the Internet requires a new way of thinking about the business. Cartwright decided it was time to launch a new brand, and essentially start from scratch with a new business model, with the intention of succeeding in the digital space.

SignItUp seeks to innovate the custom sign business by offering more flexibility and easy design. Customers can design their signs and banners at anytime, on their time via easy-to-use, customizable templates.

Heidelberg Events Focus on Short-Run Solutions

KENNESAW, GA—Heidelberg invited customers and prospects to review its comprehensive portfolio of short-run solutions at a series of three special events held this summer at its North American Print and Packaging Technology Center here. The themed open houses underscored Heidelberg’s shift to a homegrown marketing strategy focused on creating more opportunities for 1:1 engagement with qualified decision-makers.

At each of the events, held in May-August, those in attendance walked through equipment and workflow demonstrations, guided technology overviews and interactive seminars showcasing Heidelberg’s short-run offerings from prepress to finishing. Highlights included the Speedmaster XL 75 Anicolor offset solution for digital market run lengths; Linoprint C901/751 digital printing systems for high-quality, cost-effective production of very short runs and variable data; the EFI H652 wide-format UV hybrid printer; and the LED-based EFI VUTEk GS3250 LX Pro for high-speed, wide-format printing.

According to Jürgen Grimm, president of Heidelberg USA, “Customers repeatedly confirm the value of the intimate, consultative marketing strategy we initiated over a year ago. Day-long custom events, like the recently concluded Short-Run Solutions series, encourage participants to raise specific questions with Heidelberg presenters, as well as network with one another to discover how Heidelberg’s solutions can work together to help them become more efficient, productive and profitable.”

When it becomes necessary to produce very short runs and variable data printing quickly and profitably, Heidelberg’s Linoprint C751 and Linoprint C901 digital printing systems support users in combined digital-offset applications. These systems also can be integrated into the Prinect print shop workflow via Prinect Digital Print Manager, which enables digital jobs to be seamlessly planned and managed (including standardized color management via Prinect Color Toolbox) with offset presswork.

CA Police Looking for Print Shop Thieves

CLOVIS, CA—When an employee at M&M Screen Printing reported for work recently, he immediately noticed a significant amount of goods and equipment missing that included three heavy pressure washers, a shop vacuum and bags of clothing, reported KFSN-TV.

Surveillance cameras captured three men stealing the equipment. "They ransacked the place, went through everything," said Owner Scott Machado.

The cameras caught the men pulling up in a truck around 8:45 p.m. The men climbed over the fence, and according to Machado, used bolt cutters to try to cut both locks.

It is likely that the men maneuvered the equipment over the fence; the camera caught them pushing the pressure washer to the getaway truck, reported the KFSN-TV.

No arrests have been made yet and M&M is offering a reward for information leading to an arrest.

Click here to watch the footage captured by the surveillance cameras.

Create New Revenue Streams from Digital Publishing Services (Free Webinar Still Available On-Demand)

In the "Becoming a Media Solutions Provider: Adding Digital Publishing to the Services Mix" Webinar, recently presented by Printing Impressions and sponsored by BlueToad, Arianna Valentini, senior research analyst, digital marketing and media, at InfoTrends, discussed how digital publishing technology can be used in conjunction with print to deliver new, value-added services and better results for clients. The Webinar was moderated by Mark Michelson, editor-in-chief of Printing Impressions.

The Webinar discussed how print/marketing services providers can create new business models around digitizing customers' formerly print-centric documents, enabling them to provide communications to their customers in the format and medium that they so choose. Some of the other topics that Valentini addressed were the increasing dominance of mobile devices, rates of adoption of tablet and media devices for publications, bringing print and digital publications together, and what to look for in a digital publication software solution.

"Today we have a newer and more complex publishing model, so companies are now having to compete for the attention of their audience because people can now choose how they receive their media," explained Valentini. "The new model of publishing requires that a company needs to be smart, personalized and channel-agnostic, so it can travel throughout any media and devices to meet its intended goal."

When looking for digital publishing software, Valentini pointed out that printers should find solutions that allow for digital publishing workflows to merge seamlessly with their print-based workflows. Also get input from your prepress operators, and find software vendors with case studies or experience working with commercial printers.

The more than 300 Webinar registrants reported positive feedback. Here are just a few of the comments:

"Arianna did a great job. Just listening to the presentation spurred some ideas for services to offer our clients where we are already providing digital publishing and specifically, how to keep the engaging factor up with updates and new content."

"Very good profiles of market demand. Lots of pertinent industry information on how to approach the market."

"The Webinar helped confirm that the company I work for is heading in the right direction regarding digital."

"The Webinar provided a thorough explanation of the opportunities, integration requirements, software needs and partner considerations."

 
Click here to register and watch the Webinar on-demand now.