Printing Impressions magazine presents:

IKEA Goes Wireless With bookbook Printed Catalog

THE NETHERLANDS—Jörgen Eghammer, "chief design guru" for IKEA, recently released a humorous video introducing IKEA's 2015 Catalog as a "book book" that does not require cables, saying that the catalog comes fully charged and the battery life is eternal. "The navigation is based on tactile-touch technology that you can actually feel," he jokingly points out.


While this YouTube video is obviously meant to be taken light-heartedly, Eghammer does bring to our attention that the "big" catalog—in the case of this 328-page-catalog—is not disappearing just yet.

The Huffington Post calls the ad a "parody of Apple's iPad launch video."

Check out Eghammer, in the YouTube video below, as he introduces the 2015 IKEA Catalog:

Seeking Under-40 Printing Industry Rising Stars

PHILADELPHIA—Is there an executive shooting star in your organization who has yet to reach the tender age of 40? If so, Printing Impressions wants to find out more.

We will be featuring a profile on the industry's under-40 movers and shakers in the November issue of PI. If you have someone within your organization (printers only) who you think fits the description, please send us a quick e-mail with the candidate's biographical particulars (name, age, company, contact information).

Candidates are not required to be presidents or CEOs, but they should have reached some level on the company's executive hierarchy.

To submit your nomination, e-mail Erik Cagle at ecagle@napco.com. The final list will be selected by the magazine's editorial staff. Deadline for submission is Oct. 3.

ICV Obtains OneTouchPoint from Huron Capital

NEW YORK—ICV Partners (ICV), a private equity firm focused on lower middle-market companies, announced the acquisition of OneTouchPoint (OTP), a commercial printer and document services company. OTP was previously owned by Huron Capital Partners.

Headquartered in Oak Brook, IL, OneTouchPoint provides printing and document services that include digital document management, data exchange between OTP and its customers, just-in-time production and delivery, variable data printing, document hosting and customized print solutions to Fortune 500 customers from seven locations throughout the United States.

Founded in 2007 and employing more than 950 people, OneTouchPoint serves clients in a wide array of end markets. The company’s strategy revolves around its proprietary technology platform that allows for the outsourcing and automation of document management and print functions resulting in the streamlining of manual print processes, digital and print collateral management cost reductions, and reductions in waste and redundancies for its customers.
 
Jermaine Warren, a principal of ICV, said, "OneTouchPoint’s technology offering is a differentiator and is a strong platform to deploy document process outsourcing services to its existing customer base and to new customers. While a key part of OTP’s roots have been in traditional printing, the company’s management team is focused on leveraging OTP’s highly valuable technology enabled services. We believe there is opportunity to accelerate this transition through the addition of more sales personnel and further strengthening of the management team."
 
Tom Simunek, CEO of OTP, also added, "Customers are continually looking for ways to more efficiently access, produce and distribute their literature libraries. OneTouchPoint’s proprietary technology suite and seven linked production sites can drive efficiency across the spectrum of business media from print to print-on-demand, e-distribution, social media and analytics. Our new partners at ICV look to build on these capabilities and bring more value to the customer’s changing print and digital collateral needs."

OTP’s services are provided to over 250 companies and its clients in various industry verticals, including manufacturing, healthcare, retail, consumer goods and insurance.

HP Technology Aids Share-a-Coke Soft Drink Campaign

PALO ALTO, CA—HP announced its role in helping The Coca-Cola Co. expand its "Share a Coke" campaign to the United States, enabling consumers to make meaningful connections with the largest volume of personalized Coca-Cola labels ever produced for a single country.

The campaign, introduced in Australia in 2011, launched in the United States this summer, adding more than 250 popular names, nicknames and terms of affection to customized Coca-Cola products. Printed on HP Indigo WS6000 series digital presses, the personalized labels captured broad attention, providing an emotional and tactile experience with the brand.

" 'Share a Coke' would not be possible without digital printing, and it gave Coca-Cola the unique ability to engage in one-to-one communication with customers," said Scott Biondich, group director for Sparkling Packaging and R&D Equipment Development at Coca-Cola North America. "Label production for this highly complex campaign required meticulous attention to variable data, consistent productivity and flawless color management. HP Indigo was the clear choice because of its proven print quality, productivity and strong global network."

Using targeted consumer demographics data and variable data printing, HP worked with Coca-Cola to segment the production lanes of its HP Indigo WS6000 series digital presses to produce varying run lengths of each name based on U.S. regional demand.

"Coca-Cola is at the forefront of one-to-one marketing, engaging consumers and increasing shelf appeal with digitally printed personalized labels and packaging," said Yishai Amir, vice president and general manager of the Americas Graphics Solutions Business at HP. "HP Indigo digital printing technology offers brands like Coca-Cola a unique value proposition to connect with people in a more meaningful and measurable way with the quality and productivity to support campaigns of any size."

Running 24 hours per day and six days a week for approximately three months, the HP Indigo WS6000 series digital presses delivered the productivity and quality required to meet Coca-Cola’s weekly production minimums and hit launch volume specifications. HP supported production with around-the-clock technical service to maintain maximum press utilization.

To create a strong, durable label, able to withstand the fast speeds of U.S. bottling lines, a new substrate and a laminate construction replaced the original media and varnish overlay technique used in Europe. Coca-Cola red ink was reformulated to accommodate the new substrate, and the updated color was maintained across all U.S. print providers’ HP Indigo digital presses to ensure color consistency worldwide, upholding Coca-Cola’s strict brand standards.

Free Lunch Workshop on Packaging Opportunities at GE

CHICAGO—Printing Impressions and its sister publication, packagePRINTING, are presenting a free "Packaging 101" lunch-and-learn workshop designed specifically for commercial printers interested in expanding their product offerings and revenue streams through package printing. The luncheon and program will be held Tuesday, Sept. 30, from 11:30 a.m. to 1 p.m. in Room S505B at McCormick Place during GRAPH EXPO 14/CPP EXPO. This special event has limited seating, so sign up today. (Invitations are extended to printers only, not industry suppliers, on a first-come basis.)

Register here to attend.

Packaging industry experts and analysts, led by packagePRINTING Editor-in-Chief Noel Ward, will provide unique insights into:

• Market forces driving package printing
• Most accessible entry points & applications
• What brand owners, packaging buyers expect from a package printer
• Print quality and performance criteria for packaging
• Range of substrates that can be involved
• Types of printing presses, finishing equipment and software

Donnelley Nets $60M Magazine Pact From Crain

CHICAGO—RR Donnelley (RRD) has been awarded a $60 million multi-year agreement by Crain Communications that significantly expands the companies' relationship through 2020. Under the terms of the agreement, RR Donnelley will produce all 15 U.S.-based Crain publications including Advertising Age, Automotive News, Business Insurance and Crain's New York Business. In addition to magazine production, RR Donnelley will provide premedia, commercial print, international mail and logistics services.

"After a nearly 30 year relationship with RR Donnelley, we knew their production and distribution expertise was the best choice for meeting our "readers first" philosophy, ensuring our content is delivered in the timeliest and most effective way possible," stated Keith Crain, chairman, Crain Communications.

Crain Communications is one of the largest privately held media companies in the United States with 24 leading business, trade and consumer printed and online publications in North America, Europe and Asia. The company's 825 employees in 13 locations produce trusted and relevant news, lead generation, research and data products, custom publishing and events that contribute to the success of its millions of readers and its clients.

"We are extremely pleased to have earned the opportunity to expand our relationship with Crain Communications," noted Dan Knotts, RR Donnelley's COO. "Our solutions are designed to improve the complete go-to-market process for publishers—from prepress/preflight and premedia, to print and bind, mailing and distribution."

First Fujifilm Graphium Narrow Web Inkjet Press Sold

HANOVER PARK, IL—Fujifilm North America, Graphic Systems Division, revealed that Distinct Packabilities, a Shepherdsville, KY-based print provider, has purchased a Graphium digital hybrid, four-color-plus-white UV inkjet press integrated with in-line flexo and finishing, from the show floor at Labelexpo.

Distinct Packabilities, a wholly-owned subsidiary of Publisher’s Printing—a fifth generation family-run business since 1866—is a provider of flexible packaging and label printing. It also offers a wide range of flexible packaging and prime label converting capabilities, along with in-house art, graphics, prepress and platemaking services.

"Fujifilm and Distinct Packabilities are going to establish a new standard for digital print quality in the flexible packaging and prime label markets," said David Haley, vice president, Distinct Packabilities. "With a print asset of this magnitude in the hands of our experienced staff of some of the best printers in the world, we intend to shift a number of paradigms that have prevailed in these markets for too long when it comes to print quality."
 
Graphium was designed specifically for the narrow web market by FFEI Ltd. and marketed exclusively in North America by Fujifilm. It’s reportedly the first press to be configured with under and over white, allowing pure white designs with opacity that exceeds traditional flexo white.

Distinct Packabilities provides a variety of service offerings to flexible packaging and prime label end users, and is known for producing projects on its flexo presses utilizing Fujifilm Clarity water washable flexo plates and Fujifilm flexo inks. Distinct Packabilities chose Graphium based on the capabilities of its hybrid design, incorporating digital and flexo printing into one platform, to create spot colors, respond quickly to short-run demands, and produce flexible packaging and prime labels, without the common limitations often found throughout the industry. These newly added capabilities will allow the company to support brand owners' needs for colors and graphics that stand out on store shelves.