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Sanders Leads Push to Change Senate Postal Bill
February 7, 2012 From The Hill
Sen. Bernie Sanders (I-Vt.) said Monday that he hoped Republicans would join him in pushing for changes to a measure overhauling the U.S. Postal Service’s operations. Sanders has led the charge in recent days to alter the bipartisan Senate postal bill, and has said that he has concerns that USPS...
 
Cross Media Implementation: What's Working and What Isn't
February 7, 2012 From Webinars & Virtual Events

The proliferation of emerging technologies has dictated a re-birth of the printing industry.

The printer's role prior to this digital era was to put ink on paper. The printing companies that are successful today are the ones who realize that their role is to keep an eye on technological breakthroughs and evaluate how they apply specifically to their customer base.  It is no longer about just printing, but rather about selling integrated cross media solutions.

While a number of printers are trying to "get in the cross media game", this webinar is designed to share with you what is working and what isn't.

Key concepts that will be explored include:

- Critical resources required to successfully implement a cross media campaign
- Identifying the right decision makers
- Selling strategies for effectively delivering your value proposition
- Advice from practitioners that are evolving their business models on the opportunities and pitfalls

Sponsored by Allegra Network

To view this webinar click here!:


Couldn't make it on February 7?  No problem! Printing Impressions Group webinars are archived for 90 days after the live event. Click above to register and get access to this webinar on-demand.

 
FSS is Increasing USPS’s Costs, Expert Says
February 6, 2012 From News
So far, the Flats Sequencing System (FSS) seems to be increasing rather than decreasing the Postal Service’s sorting and delivery costs, according to a postal expert. Based on USPS’s data for fiscal year 2011, “FSS processing was in fact very costly and most likely made Periodicals costs higher than they would have been without FSS.”
 
USPS Tops Ranking of Postal Services Worldwide
February 6, 2012 From News
A review of the performance of postal service providers by the Oxford Strategic Consulting firm ranks the U.S. Postal Service the best postal service within the world’s top 20 largest economies for access to services, resource efficiency and public trust.
 
Publishers Seek Solutions as USPS Nears Brink
February 3, 2012 From News
Publishing companies face a massive shift in consumer habits online, but revenue isn’t following nearly as fast as the reader. Consequently, print-magazine revenue remains a key to the economics of most companies. These topics and more were discussed Thursday at the MPA’s first-ever Postal Summit, held in New York. The keynote was Postmaster General Patrick Donahoe.
 
U.S. Regulators Refuse to Speed Up Review of USPS Network Cutbacks
February 1, 2012 From Post & Parcel
The (Postal Regulatory) Commission said in a decision issued yesterday that its current schedule was “slightly more than one month longer” than a schedule that had been suggested by USPS, and that no new information had been provided by USPS to persuade Commissioners that the change in schedule was warranted. 
USPS to Propose Repeat Mobile Barcode Promo
February 1, 2012 From DM News
The U.S. Postal Service is, for the second year, planning a summertime promotion for direct mailers that use two-dimensional barcodes, USPS VP of domestic products Gary Reblin told Direct Marketing News on Jan. 31. The details of this year’s promotion will be put before the USPS’s board of governors on...
 
Zenger Group Hosts Congressman
Zenger Group Hosts Congressman’s Postal Facility Press Conference
January 31, 2012 From News
Congressman Brian Higgins recently held a press conference at Zenger Group, a printing and direct mail service provider, to oppose the scheduled closure of the Postal Service William Street facility in Buffalo, NY. That facility is the postal distribution gateway between the United States and Toronto/southern Ontario.
 
Red Hot Marketing Tip: The New Envelope
Red Hot Marketing Tip: The New Envelope
January 27, 2012 From News
This new cutting-edge envelope format is discussed in this video by Ethan Boldt, Chief Content Officer of DirectMarketingIQ, including examples of its use by the Obama for America 2012 campaign and the Gettysburg Museum.
 
USPS Launches Free Second Ounce Pricing for First-Class Business Mail
January 25, 2012 From News
Effective this week, businesses mailing First-Class Mail automation, presort letters using “2nd Ounce Free” pricing can mail letters weighing up to two ounces at the one-ounce postage rate. It is not a limited time promotion, but a new price for First-Class Mail presort, automation letters.
 
USPS Lags Behind Other Posts Dealing with Mail Decline, Says Study
January 18, 2012 From Post&Parcel
A right-wing think tank in the United States has issued a white paper criticizing the “disturbing” lack of speed at the US Postal Service in responding to declining mail volumes. It said “most” foreign postal services had managed to restore profitability and remain financially viable despite electronic diversion of mail...
 
USPS App for iPhone Scans Shipping Labels for Delivery Tracking
January 12, 2012 From News
The Postal Service has launched a new mobile application for the iPhone that allows users to scan barcodes on shipping labels for tracking packages and other mail. The function is available on iPhone 3GS, iPhone 4 and iPad 2.
 
USPS Cleared to Offer More Payment Options for Direct Mailers
January 6, 2012 From Post&Parcel
Regulators approved changes on Wednesday, which would mean that companies that have a negotiated service agreement with USPS would no longer have to pay up front before they can mail their advertising materials. These payment terms could still include prepayment, USPS noted, but could also specify other payment methods such...
 
Mail Delivery Change Could Cost a Large Company Up to $100 Million Annually
January 4, 2012 From News
The decision to eliminate next-day delivery of First Class mail could cost a typical large U.S. company up to $100 million each year by making it significantly harder to collect from customers quickly, according to new research from REL Consulting.
 
Post Offices to be Open, Mail Delivered on Christmas Eve and New Year’s Eve
December 21, 2011 From News
All Post Offices nationwide will be open on Christmas Eve and New Year’s Eve. Commercial customers should check with their Business Mail Entry Units for hours of operation. Mail delivery will be the same as any other Saturday.
 
 
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