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Smart Finish Mail Services
February 1, 2010
From Graphic Arts Online
Technology automates production and amplifies impact of complex, targeted multipart direct mail programs.
Eight Reasons Why Direct Mail Still Works
February 1, 2010
From Multichannel Merchant
When used wisely and analyzed carefully, direct mail outperforms many tactics, particularly with prospects and certainly with many customer segments.
Data Mail Adds Rollem Efficiency to Their Finishing Line
December 30, 2009
From Industry Watch
Data-Mail Inc., one of the nation’s largest direct mail companies, has again broken new ground with their use of variable data presses to offer their Fortune 500 customers a higher level of personalized mailing services. This full service, state-of-the-art print and mail processing facility, produces 5 million pieces of mail per day.
Direct Mail Outlook : Rolling with the Punches
December 2009
From Printing Impressions
The economy has devastated two of the nation's top direct mail marketers, namely the financial and automotive industries, resulting in fewer mailings for Chase credit cards, Toyota Tundra ads, home refinancing loans and the like.
The Beauty of Giving
December 1, 2009
From Deliver Magazine
When money is tight, even the worthiest causes feel the pinch. But The University of Texas M. D. Anderson Cancer Center has found a way to boost donations even as other charities are seeing declines.
Lumpy Mail: An Engine for Lead-Generation
September 30, 2009
From Deliver
If you want to reach business decision-makers, lumpy mail is your secret weapon. There’s nothing quite like a box or bulging padded envelope in the mail. It makes your inner child hop up and down, tug your sleeve and ask — nay, nag: “What’s inside? Huh? HUH?
WHAT’S INSIDE?”
6 Ways to Comply With New USPS Tabbing Rules
September 3, 2009
From Target Marketing
If you're planning to mail a letter-sized booklet that's closed on one end and open on three sides anytime in the near future, here are a few tips on tabs to keep you from running afoul of postal inspectors and wasting time or money.
Action Mailing Picks Up Denison Assets
August 14, 2009
From PI Weekly
PLYMOUTH, MN—Action Mailing Services has acquired the assets of Bloomington, MN-based Denison Mailing Service. Terms of the deal were not disclosed. The companies have combined revenues of more than $8 million. Action Mailing Services specializes in mailing, fulfillment and digital printing services. Denison provides Action with greater high-speed in-line packaging and digital book publishing and finishing capabilities.