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Industry Pundits

Trending Now

By Industry Pundits

About
Industry Pundits

Trending Now is a forum for presenting a series of blogs related to a current topic of interest that are submitted by industry authorities on the subject.
 

Leveraging Social Media to Better Your Business

Social media is not going away. If printers want to stay ahead of their customers’ needs and provide them with 360 degrees of customer service, they better begin to take advantage of this new communication platform.  Read More >>

Industry Centers:

Harnessing Megatrends for Print Profitability

The Chinese print market will grow 66.4 percent by 2014 and, similarly, India will grow 39.6 percent. Every day marketers are making the decision between using print, some other means to market their products, or a combination of both.  Read More >>

Industry Centers:

The Changing Sales Model

For many years, we’ve heard of the need to change the sales approach, as well as the need to broaden the products and services offered to clients. With that cry has come much resistance and frustration in really understanding what to change to, what should the new model look like and how will it be profitable.
 Read More >>

Industry Centers:

Not all Value-Added is Created Equal

Value-added theory ignores two important elements related to profitability. The first is the initial and ongoing investment expense of maintaining the product or service capability, and the second is the capacity utilization of that capability.  Read More >>

Industry Centers:

Time to Think, Really Think?

Let’s face it. The printing and graphic communications business is among the most dynamic and constantly changing industries anywhere. Technology, competition, pricing pressure, commoditization and the constant need to do more for our customers combine to make a typical day for any printing executive, well, anything but typical.  Read More >>

Industry Centers:

‘Megatrends in Digital Printing Applications’ Study Findings

The transition of pages from analog to digital production printing is happening at a rate slower than most digital printing manufacturers might have anticipated. Page volumes will not tip from analog to digital production print technology in the foreseeable future.  Read More >>

Industry Centers:

Are You Driving Sales?

If you are the owner, president or CEO, your added role in this changing and dynamic marketplace is to also wear the CSO—Chief Sales Officer—hat. You probably won’t find the CSO position on most printing company organizational charts.  Read More >>

Industry Centers:

Welcome to the Vision 3 Summit Blog Series

The Vision 3 Summit has gathered together some of the greatest and most innovative speakers in the industry, and we thought it’d be a shame to limit the sharing of ideas and solutions to just the four days of the conference.
 Read More >>

Industry Centers: