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Kelly Mallozzi

Success.In.Print

By Kelly Mallozzi

About Kelly

Now working as a consultant, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include client recovery, retention and acquisition, and marketing communications projects.
 
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league.

 

Your Customer Service SUCKS, and It is KILLING Your Business!

As I always try to tie my own experiences into lessons for you, here is yet another installment. If you do ANY of the following things, please stop. And if you are not sure if you are doing any of these or not, please try to schedule an audit of your policies and processes.  Read More >>

Industry Centers:

In Sales, It’s OK to Move the Finish Line

When you sit down every month and review your numbers, and that chasm keeps getting bigger, not only do you feel bad about it, it will start to lose its meaning. If you are not hitting your sales goals despite your best efforts, I am hereby giving you permission to re-adjust your target.  Read More >>

Industry Centers:

Five Marketing Ideas for the U.S. Postal Service

I fancy myself a person that is full of ideas. Now, I am not going to claim that they are GOOD ideas, but I have lots of ‘em, and I’m pretty sure the law of averages would say that at least a few of them don’t SUCK. Here are five ideas for how the USPS could increase revenue, reinvent, rejuvenate and thrive today.  Read More >>

Industry Centers:

Know Your History and Represent!

Last weekend while visiting a friend who lives in Naperville, IL, I, along with my whole family, made a visit to the Historic Naper Settlement. This place is a huge outdoor museum and features preserved and historic Civil War era buildings, among them, a print shop. I have to admit I was pretty surprised at how puffed up with pride I felt when I walked in that building, and immediately felt a sense of kinship with those folks who put ink on paper hundreds of years ago.  Read More >>

Industry Centers:

Change Your Thinking, Change Your Life

If you want something to be different for you with regard to your sales life, you have to commit to a change. You have to decide what you want the end result to be, and then ALL of your actions need to support that outcome.  Read More >>

Industry Centers:

I Owed You 10 Ways That Print Rules...Here You GO!

In a previous blog I stated that I could name 10 studies that showed that print was still viable and relevant. This week, I present the 10 places to look to find support for why print rules.

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Industry Centers:

You Are an AWESOME Boss!

This week, I want to help you celebrate all the ways that you ROCK! Here are just a few of the things you can do (or hopefully ARE doing) to be a kick-ass leader...  Read More >>

Industry Centers:

You Are a Terrible Boss!

Get help if you need it, but please, make it a goal not to be a terrible boss. It matters to the health and success of your company, as well as your wellbeing as a human.  Read More >>

Industry Centers:

Scarcity or Abundance (Which One Drives YOU?)

What I really want to talk to you about today is your mindset as it pertains to the amount of business, customers, prospects, or any other “something” that you are going after. This is philosophical. And it gets to the heart of how you carry yourself, what kind of energy you are putting out there, and, I believe, will inform and determine how successful you are.  Read More >>

Industry Centers:

5 Things to Say to a Printer if You Want to Get Your A$$ Kicked

What are some of the things that you should not say to a printer? This week, Kelly Mallozzi shares some of her five golden rules.  Read More >>

Industry Centers:

Are You Out Over Your Skis?

I have to produce more than 20 hours of presentation content from scratch that has to be delivered between now and the end of April. So here are a few things I have been doing, that can also help you, keep the panic at bay and get through challenging times.  Read More >>

Industry Centers:

Crawling Out From Under My Rock

You guys! I just realized it has been a month since I posted! I am so sorry for my absence. I can only imagine how disappointed you all must have been each day heading to the site to see that once again, I had failed to deliver for you! This has been a particularly long and difficult winter for just about all of us in this country.  Read More >>

Industry Centers:

There Are Two Kinds of People in the World

There are two kinds of people in the world: those who ask “Why?” and those who ask, “Why not?” I will not suggest that one is better than the other. But I WILL say that one sure seems more adventurous and WAY more fun to me.  Read More >>

Industry Centers:

On Happiness and Why I Wear a Uniform

If there is anything you can do to simplify your own life, by all means please do it. And you don’t have to wait to do it either! Embrace the mundane! Go get a stack of white shirts!  Read More >>

Industry Centers:

I’d Better Laugh or I Just Might Cry

When the bad stuff happens, like losing an account, or making an error in an estimate, or even something as serious as losing your job, what do you do? Wallow or rise and move on?  Read More >>

Industry Centers:

Amazon – Ruining It for Everyone Else

Jeff Bezos is worth 19 billion dollars and he started Amazon in his garage. Take some lessons from him and get your clients addicted to doing business with you. Get Amazonian!  Read More >>

Industry Centers:

The Importance of Being Optimistic

When it comes to your business, are you an optimist or a pessimist? Aside from news of our industry, what is your internal disposition? What is the voice (or if you’re like me, VOICES) inside your head telling you? How do your customers and prospects see you?  Read More >>

Industry Centers:

Biting Off More Than You Can Chew

Are you managing all of your commitments well? Are you leaving yourself enough time and energy and attention so that everything is done well? If not, how would you decide what to let go of?  Read More >>

Industry Centers:

There’s a First Time for Everything

Don’t let fear of the unknown get in your way. Everything we’ve ever done in our whole lives we had to do for the first time at some point, including walking, talking, reading, and any other scary thing we’ve ever done. So what’s stopping you?  Read More >>

Industry Centers:

The Silence Project – Part 1

I was fortunate to be able to attend a talk by Cathy Cassani Adams, who is a fabulous parenting coach, podcaster, and all around feel good ball of awesomeness. When she got to the part about the significance of spending a small amount of time in total silence, many of us laughed out loud. But she elaborated and talked about a really small amount of time. Like seven minutes of time.  Read More >>

Industry Centers: