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Kelly Mallozzi

Success.In.Print

By Kelly Mallozzi

About Kelly

Now working as a consultant, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include client recovery, retention and acquisition, and marketing communications projects.
 
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league.

 

Five Gifts to Give Yourself for an Awesome 2015

This week, Kelly Mallozzi shares five gifts that you can give yourself to help steer a successful new year.  Read More >>

Right Before Our Eyes – How the Paradigm of Sales Is Changing in the Blink of an Eye

I used to make cold calls by canvassing buildings in downtown Chicago. And more than once, I walked out of one of those cold calls with an ACTUAL PRINT JOB. I can’t even imagine something like that happening today. It’s all changed. And it’s time we accept it. Here’s what it means for salespeople.  Read More >>

Industry Centers:

Lift Up a Veteran

Veteran’s Day is a great time to reflect on all that our armed services have done for our country. And for me, it’s way past time to ask what we as business owners can do for the veterans. If we all made a commitment to hire veterans then we might make a dent in the unemployment numbers for returning troops.  Read More >>

Industry Centers:

Never Forget – There are EYES EVERYWHERE!

You live in a hyper-connected world, and that means there is very little that is truly private anymore. Here are a few tips to follow as you conduct yourself both personally and professionally, both online and in the good old analog world.  Read More >>

Industry Centers:

Five Sales Meeting Ideas

How are your sales meetings going? You do HAVE sales meetings, don’t you? At least monthly, if not weekly? You don’t? You’re killing me, Smalls!  Read More >>

Industry Centers:

Protip: Treat Hiring Like Dating

What do you do if you really need to fill a spot and you don’t have a ton of money to spend to find him or her? I say treat your search like you were looking for a mate. Here are five things I would do if I were you.  Read More >>

Industry Centers:

Missed Opportunities: The GRAPH EXPO Edition

Having witnessed this years’ MUCH smaller show, I have a few suggestions for how we can ALL make it a better and more productive show. I think there were a lot of missed opportunities, many of which I myself was guilty of.  Read More >>

Industry Centers:

What Happens When you Cry in Front of Thousands of People?

If last week was my time to be whiny, this week is all about gratitude and celebrating forward progress. Today I am going to name names. I am going to tell you about a handful of people who read my cry for help last week and responded with generosity and some great ideas, as well as encouragement and commiseration.  Read More >>

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Industry Centers:

Please Join Me (Down in the DUMPS)

Friends, if you are not in the mood for a maudlin, whiny post from me, please move on to someone cheery like Bill Farquharson or maybe some more cute kitten videos on YouTube. Because I am feeling down. Like, no business, no clients, no printlove, no deals.  Read More >>

Industry Centers:

Your Customer Service SUCKS, and It is KILLING Your Business!

As I always try to tie my own experiences into lessons for you, here is yet another installment. If you do ANY of the following things, please stop. And if you are not sure if you are doing any of these or not, please try to schedule an audit of your policies and processes.  Read More >>

Industry Centers:

In Sales, It’s OK to Move the Finish Line

When you sit down every month and review your numbers, and that chasm keeps getting bigger, not only do you feel bad about it, it will start to lose its meaning. If you are not hitting your sales goals despite your best efforts, I am hereby giving you permission to re-adjust your target.  Read More >>

Industry Centers:

Five Marketing Ideas for the U.S. Postal Service

I fancy myself a person that is full of ideas. Now, I am not going to claim that they are GOOD ideas, but I have lots of ‘em, and I’m pretty sure the law of averages would say that at least a few of them don’t SUCK. Here are five ideas for how the USPS could increase revenue, reinvent, rejuvenate and thrive today.  Read More >>

Industry Centers:

Know Your History and Represent!

Last weekend while visiting a friend who lives in Naperville, IL, I, along with my whole family, made a visit to the Historic Naper Settlement. This place is a huge outdoor museum and features preserved and historic Civil War era buildings, among them, a print shop. I have to admit I was pretty surprised at how puffed up with pride I felt when I walked in that building, and immediately felt a sense of kinship with those folks who put ink on paper hundreds of years ago.  Read More >>

Industry Centers:

Change Your Thinking, Change Your Life

If you want something to be different for you with regard to your sales life, you have to commit to a change. You have to decide what you want the end result to be, and then ALL of your actions need to support that outcome.  Read More >>

Industry Centers:

I Owed You 10 Ways That Print Rules...Here You GO!

In a previous blog I stated that I could name 10 studies that showed that print was still viable and relevant. This week, I present the 10 places to look to find support for why print rules.

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Industry Centers:

You Are an AWESOME Boss!

This week, I want to help you celebrate all the ways that you ROCK! Here are just a few of the things you can do (or hopefully ARE doing) to be a kick-ass leader...  Read More >>

Industry Centers:

You Are a Terrible Boss!

Get help if you need it, but please, make it a goal not to be a terrible boss. It matters to the health and success of your company, as well as your wellbeing as a human.  Read More >>

Industry Centers:

Scarcity or Abundance (Which One Drives YOU?)

What I really want to talk to you about today is your mindset as it pertains to the amount of business, customers, prospects, or any other “something” that you are going after. This is philosophical. And it gets to the heart of how you carry yourself, what kind of energy you are putting out there, and, I believe, will inform and determine how successful you are.  Read More >>

Industry Centers:

5 Things to Say to a Printer if You Want to Get Your A$$ Kicked

What are some of the things that you should not say to a printer? This week, Kelly Mallozzi shares some of her five golden rules.  Read More >>

Industry Centers:

Are You Out Over Your Skis?

I have to produce more than 20 hours of presentation content from scratch that has to be delivered between now and the end of April. So here are a few things I have been doing, that can also help you, keep the panic at bay and get through challenging times.  Read More >>

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