Sales and Marketing
Here’s how one printer I know responded to a recent sample request: He told the prospect that he wouldn’t send them samples.
Imagine a blank sheet of paper. It is fresh, clean, and crisp. We can do whatever we want with it. We can ball it up. We can scribble all over it. We can take notes. We can tear it in half. We can make a paper airplane. The possibilities are endless. The only limit is your imagination. Okay, so here we go.
DataGraphic teamed up with pearl retailer Mikimoto to create an invitation that would capture the look and feel of high-end jewelry.
Lots of companies are looking for new applications, new revenue streams, and new ways to differentiate themselves. Romax Marketing out of London, believes that it is on to one. I recently interviewed Wes Dowding, operations and technology director, about where Romax stands, and where it is going.
Increasing revenue and reducing costs are the only two levers available to improve your business performance. While reducing costs should always be a part of a company’s strategy as it invites innovation and process improvements, cost cutting can only take you so far. You just can’t cut your way to growth.
Eleven19 alerted the masses to its 11th anniversary bash with an invitation that evokes comic books and football simultaneously.