Business Management - Marketing/Sales
This beer’s label and neck band crafted by Watermark Design oozes Middle Ages allure thanks to an interesting finishing choice.
Programmatic ad campaigns have been around long enough that most publishers know them intimately.
Quad/Graphics announced that it has released Accelerated Insights, a new virtual direct mail testing platform. The predictive technology was designed to lift response rates, increase reliability and shorten time to market at a fraction of the cost of traditional mail testing.
Ask a salesperson their story of success and you will get an ear full. But ask what they would tell a younger version of themselves…
Ricoh recently hosted its inaugural Marketing Innovator Symposium, bringing together printers, marketers and brands to discuss trends.
I was recently participating in a training session designed to help transform the way sales organizations approach the business of client acquisition. As the discussion progressed, the topic turned to holding the rest of our sales teams accountable to the discipline of activity and performance and eliminating an “optional culture.”