After seeing last week’s blog, a comment made by a reader demonstrates the value of treating a referral like you had won the lottery.
The Sales Challenge
Many would race out the door if given the chance to service a large account, but what about a business card order?
Shortly after accepting a job at Cornell University, Emma Farquharson received this advice from her very proud father.
In this week’s blog, Bill Farquharson talks about how to generate trade show conversation that will lead to sales.
Trade shows are back! After years of nothing, trade show activity has renewed. With it, you need to have skills as a salesperson to not only work the booth but work with the entire floor. In this week’s blog by Bill Farquharson, you are reminded of some of those critical skills.
Every print company drops the ball once in a while. What comes next makes all the difference in whether it was a good screw up or a bad one. That's the subject of this week's blog by Bill Farquharson.