Pawnee’s premiere printshop, Sign-Tology, saves the day and provides one last nod to Leslie Knope’s love of print in the penultimate episode of this TV sit-com.
Perceptions from a Print Pro
Does your pitch inspire your customers to re-think the possibilities with your products and services? Well, here's a lesson you can learn from a 10-year old and how you can apply it to your world.
I never referred to myself as a Print Buyer until I started hanging around all of you Printers, Service Providers and Industry people. I suppose that is an easy way to lump us all together even though buying print was only one part of my long list of responsibilities as an Ad Agency Production Manager/Supervsior/Director of Production Services.
Avoiding the landmines of complacency and expectation when a new print buyer takes over a long-standing account.
Don’t focus on the way things are, focus on how you want them to be. Then, like Chris Price, vice president of Graphic Arts Show Co., make it happen!
Thinking long-term about setting expectations and pricing during prospecting can take you from one-hit wonder to platinum artist!