There are certain business principles that are timeless in nature. This week's post overviews a few of them with a short video. They help remind us of some key concepts to remember when we are trying to grow our business the right way.
Perception IS Reality
As I have been giving speeches in recent weeks, I have opened my remarks with the following statement. I ask the audience to reflect upon two words that are not that different in appearance, but quite different in meaning. The two words are UNTIE and UNITE. The printing/related industries epitomize what the word UNITE is all about. We are diverse and we embrace it.
A fast food chain offers something that all of us can do a better job of in our organization.
Imagine a blank sheet of paper. It is fresh, clean, and crisp. We can do whatever we want with it. We can ball it up. We can scribble all over it. We can take notes. We can tear it in half. We can make a paper airplane. The possibilities are endless. The only limit is your imagination. Okay, so here we go.
In teaching a university-level class, I was exposed to a great book by Laurie Beth Jones titled "Jesus, Entrepreneur." I am going to take one idea from the book and elaborate on it here. To me, this idea made me think of communications and decision making in a new light. Let’s discuss the "SHALT" rule.
Do you want to sell more? Do you desire to be more successful? Do you want to communicate more effectively? Then you have to become a great listener. Yes, that is right. We must learn to quit talking and start listening. If you have lost sight of the importance of listening, let’s review.