Designers and printers are pushing the proverbial envelope with laser diecutting, realizing breathtaking results in the process. Is this really a trend? To find out I did what we all do these days—I Googled it.
Making the Grade
This week, PaperSpecsGallery.com features Jim Beam Wood Label. Someone must have felt intoxicated when they found this substrate from Graphic Wood Technologies. The 13-pt. Text Cherry Sheer Veneer makes for a spectacular Jim Beam Wood label on this bottle of American Stillhouse Limited Edition Bourbon Whiskey.
We know what the finished piece should look and feel like. We have touched and approved the paper; we know the individual print and finishing processes—our list of ingredients, if you will. And based on all this we expect a certain end result.
This week, PaperSpecsGallery.com features the Warm Holiday Wishes Card. The team at Design Is Yummy used an impressive menu of visual, tactile and interactive ingredients to create the perfect holiday card (i.e. one that you can drink).
This week, PaperSpecsGallery.com features a promotional piece created by Saad Branding+Design to highlight its solutions for creating brands that talk to people. From postcards and brochures to envelopes and stickers, the design team thought of everything and brought it all together coherently.
While you might not have foil stamping or any other specialty finishing in-house, it is definitely worth bringing these options—and ideally more out-of-the-box designs—to the attention of your clients.