Building Brands

Tom Marin is the president of MarketCues, a national consulting firm. Tom serves as a senior advisor and change-management consultant with 35 years of experience. He has worked for some of the world’s largest corporations, as well as middle-market firms. Tom's focus is to plan and drive strategy shifts and strategic growth programs in the printing industry and a diverse range of market areas.

Today, approximately 40 percent of the world population has an internet connection. In 1995, it was less than 1 percent. And consider this. The first billion was reached in 2005. The second billion in 2010. The third billion in 2014. Needless to say, there is a lot of information that has created Big Data in the marketplace and it’s now impossible to sort through it using traditional means.

Anyone who has ever run a business that they started knows that it is not an easy thing to do. Sure, there are high success stories that we all read, where somebody had a great idea and made millions of dollars. But let’s be honest; that’s the exception to the rule.

More Blogs