In this post, I want to provide you more free information. Last week included questions in regard to sales. This week includes three questions (of many) that you should be asking yourself in regards to marketing.
This process demands that you reflect on where you are as a marketer. A marketer is defined by www.Freedictionary.com as “one that sells goods or services in or to a market, especially one that markets a specified commodity.” We all are trying to sell goods and services, right? Answer = yes.
Oh, yeah, one other thing. Please remember that sales and marketing are two different things. Here is my shorthand way to help you remember the difference: The marketing team sets up the game plan for sales...and the sales team works to execute the marketing plan. They must work together—with feedback going back and forth—all the time. So, let’s get to it.
Ok, so this should get you started. Please do not fret if you feel overwhelmed by these questions. The first step is to begin pondering them. And, oftentimes your answer will be—I don’t know. The second step is to start doing something about them.
In closing, I was reminded about a common phrase the other day. Many of you have heard it. “Could’ve, Would’ve, Should’ve.” So...why not examine your marketing? And, why not do so today? I hope this helps you. Have a great week.