Sabine Lenz

Sabine Lenz

Sabine Lenz is the founder of, the first online paper database and community specifically designed for paper specifiers.

Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.

Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the “paper queen” who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge. Presents: The Make a Splash Invitation (Video)

When you’re trying to rustle up the dollarydoos necessary for a zoo’s housing and research of a family of sea lions, it helps immensely if you can bring their personalities to life in your fund-raiser invitation. With clever diecuts and a dash of gold foil, Australia’s Another Colour did this wonderfully in their "Make a Splash" piece for that country’s Taronga Zoo. Presents: Worker B Candle Packaging (Video)

When it came time to develop custom packaging for Worker B's Hexagonal Pillar Candle, they turned to letterpress design studio Angel Bomb Design to instill the same principles into their candle packaging. The end result is a stunning homage to the wax-making process. “When we started developing the packaging, we decided to focus on the bee’s process of collecting wax,” says Angel Bomb Design Art Director Todd Thyberg.