Printing Impressions hosted a webinar discussing USPS’ Informed Delivery program highlighting its benefits, usage and adoption.
As more stores offer zero-waste products, could it prove to be a threat to the packaging industry?
Dr Pepper has launched its “Pick Your Pepper” campaign for the second summer in a row.
In a recent webinar, Victoria K. Stephen, USPS, explains the advantages of pairing a digital marketing campaign with direct mail.
Marketers spent $44.9 billion on direct mail last year and nearly 90% of millennials use the paper coupons that they get in the mail.
Marketing automation software is a building block in helping to connect all channels.
This summer Budweiser’s bottles and cans will feature branding from the 11 states in which its breweries are located.
There are only seven days left to enter the 2017 Gold Ink Awards. So what are you waiting for? Show us your best work and you just might win!
This 2017 Gold Ink Awards entry was submitted into the Direct Mail category by Specialty Print Communications based in Niles, Ill. Designed for the American Airlines Executive World Elite MasterCard, 4.4 million pieces will have been mailed over the course of a little more than two years.
Are brand owners, retailers and graphic designers considering color blind consumers? A recent…
The first day of the PRIMIR Summer Meeting facilitated lively discussions, an in-depth review of a new study and a night of networking.
Webinar explores the advantages of retrofitting an analog printing press with inkjet capabilities to create a hybrid configuration.
In this episode of Who's Mailing What! Confidential, we take a look at a catalog for Workwear Outfitters by Lands End. It was printed on a sturdy, matte substrate, which complements the brand's aesthetic attributes. Stylized imagery was chosen to help consumers relate to the people in the images, who happen to be real-life workers.
Winner allegedly printed and leaked classified information, which was traced to a Xerox DocuColor printer using watermark technology.
Coca-Cola released unique labels in Romania that helped to increase sales.